Tag Archives: comaco direct

SEO Shenanigans

Ok I admit it. This blog was basically started as I was told that we needed it for SEO reasons. The fact that I’m posting this on the blog proves how few potential customers for Comaco that I actually expect to read this.

The problem we have this is a small business and we do not have vast amounts of money to invest in building our online profile. I recently met some very nice SEO people who quoted me a small fortune to pimp things up on the web. I’m sure they could have achieved some positive results but the total cost would probably have ended up rivalling our annual budget for new stock.

Consequently I am stuck again with trying to make sense of webmaster double speak and doing what I can on my own. For example here is part of a comment someone has just sent regarding an earlier blog post

I noticed that your On-Page SEO is is missing a few factors, for one you do not use all three H tags in your post, also I notice that you are not using bold or italics properly in your SEO optimization. On-Page SEO means more now than ever since the new Google update: Panda. No longer are backlinks and simply pinging or sending out a RSS feed the key to getting Google PageRank or Alexa Rankings, You now NEED On-Page SEO. So what is good On-Page SEO?First your keyword must appear in the title.Then it must appear in the URL.You have to optimize your keyword and make sure that it has a nice keyword density of 3-5% in your article with relevant LSI (Latent Semantic Indexing). Then you should spread all H1,H2,H3 tags in your article…

I’m sure this will mean something to many potential readers, but personally it makes me want to throw my hands up in horror and go back to quill and ink. Latent Semantic Indexing for goodness sake! Isn’t life just too short? Oh well…

Ghoulish Fun with Monster High at Comaco Toys Direct

I must admit that Comaco Toys Direct has not generally gone in for more girl orientated toys in the past. As a male and the principal buyer I have tended to purchase things that would have appealed to me when I was younger, and the fact that I have two sons and no daughters has compounded this further. In fact I once had a long conversation with a rep from one of our suppliers who argued that girls’ toys were generally a weakness in the industry as so many buyers were men. I think far too often there is a tendency to assume that anything pink or fluffy will do.

This range of Monster High dolls is a little bit different in that, although they are feminine and fashion conscious, they are far from cute and conventional. We have eight different dolls with distinct horrific but stylish personalities. All are approx 28 cm high and fully articulated. They come with great outfits and a full range of accessories. The Scaris City of Frights Range has Ghoulia Yelps, Draculaura, Deuce Gorgon and Abbey Bominable, whilst the Ghouls Rule range includes Frankie Stein, Cleo de Nile, Clawdeen Wolf and an alternative Draculaura. As always we offer secure online checkout with Sagepay and free standard UK shipping on all orders

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Rotating banners

As you might have gathered from the recent instigation of this blog, we at Comaco have lately been trying to raise the profile of our fine online shop a bit. This seems only sensible as we have lots of new toys coming in at the moment. The website design itself was in need of a bit of a spruce up so we opted to move from our old static banner to a funky rotating one showing a range of our products.

Being something of a traditionalist, I still tend to use Internet Explorer by default and last night the new bannner with changing pictures and captions looked to be working fine in IE. However I later happened to look at it on my phone in Chrome and discovered that the captions were actually showing below the pictures, instead to their right as they should be. This was something of a problem since captions now appeared in the middle of the product listings and this looked very untidy indeed. Back on the PC I confirmed that this was indeed how the site looked in Chrome, and what’s more it was exactly the same in Firefox. For some reason though, the banner showed absolutely perfectly in IE. I don’t have any idea why.

After much messing about this morning looking at code for pictures and text, I finally managed to get the banner looking right on all browsers. I’m hoping it looks pretty good but please feel free to let us know what you think. I’ll just try and remember not to use IE next time I am doing any work on the website!

Hello Kitty! @ Comaco Toys Direct

We have 5 new great Hello Kitty Toys now listed and in stock at Comaco, more to follow shortly.

We have a Nail Care Set which includes 10 accessories, all packed in a attractive kitty shaped carry case. There also a great Hair Care Set, including hair dryer with attachments, straighteners, brush, mirror, bungees and hair slides – again all in a handy carry case.

The Hello Kitty Fun Fair Fantasy Train Set features a Kitty figure, battery operated train engine , carriage, 10 pieces of track and 2 signs. We also two HK fashion boutique sets featuring kitty figures with various costume accessories; Little Mermaid and Sleeping Beauty.

Hair Care Set

Hair Care Set

Nail Care Set

Nail Care Set

Fun Fair Fantasy Train

Fun Fair Fantasy Train

Little Mermaid

Little Mermaid

Sleeping Beauty

Sleeping Beauty

 

Hello!

This is an exciting time for Comaco. Last week yours truly made a trip down the Spring Fair at the NEC in Birmingham to check in with some our existing of suppliers, as well as to connect with some new ones. The first fruits from this venture came yesterday with the arrival of a shipment of brand new products. These include some big brand names which are new to us: Nerf, Call of Duty, Halo, Hello Kitty, Doc McStuffins, Lego and JCB. More of these on the way shortly, as well as a big new order of great Papo animal, dinosaur, pirate and knight figures.

These toys will be available to buy on site very shortly. Here are a few pictures to whet your appetite!

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